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Custom Media Productions
| It's the quality and creativity that make a media product
effective. We use production teams that have orked in the television and motion
picture industries. Our Directors of Photography and Editors know the methods
that work – we know what images will engage the audience and demand their
attention. In addition, we bring the right equipment to your site
so that you can see real-time every shot as it happens. Nine out ten custom
productions we do are approved upon delivery of the first draft! We guarantee
our work and don't stop until your expectations are fully met.
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 We create a visual story first, focusing on the most
import things your
employees need to know and remember. Using sequential and dynamic camera shots
every 6 to 10 seconds, we drill down on the behaviors and actions that will
prevent injury and teach safe behaviors. Gaining valuable insight from time
spent on your sites and with your people, we can recreate incidents that
clearly show what went wrong and why, leading to heightened awareness with a
consistent message. Our frequent use of the POV (point-of-view) and XCU
(extreme close-up) and similar techniques creates the “I felt like I was there”
experience.
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When employees are involved in the production,
we provide direction and coaching so they look relaxed and convincing. We can also blend them
with professional talent, adding value and depth.
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Succinct scripts with professional voiceover narration,
natural audio sweetening and music add the final supporting elements.
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Turn-around and delivery that's amazingly efficient.
We can deliver your first review version in the same number of work days as run-time minutes.
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CUSTOMER TESTIMONIAL
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"Our consistently low experience modification rate reflects the strong culture
of safety we have throughout the ranks of our organization. However, our
orientation video had become outdated and, with the rapid growth we’ve been
experiencing, our district safety directors didn’t have time to personally
coordinate this project. We chose Crucible not only because of their video
production experience, but because they’re safety professionals. They were
able to effectively manage the very challenging process of producing a video
that met the standards of all five district safety directors. We now have a
customized employee orientation video that everyone in our company will see –
not just new hires."
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Jim Burgess,
District Director of Safety and Health,
Hensel Phelps Construction Co.
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